Frequently asked questions
Everything you need to know about how pay-per-lead works, what you get, and what to expect.
How does pay-per-lead work?
You pay a fixed price for each qualified lead we deliver. No monthly retainers, no ad spend commitments, no setup fees. We generate the leads using our own campaigns, and you only pay when a lead meets the agreed-upon quality criteria.
What kind of leads do I get?
Each lead includes full contact information (name, phone, email), insurance type interest, location, and intent signals. These are people actively looking for insurance coverage in your area — not scraped lists or aged data.
How exclusive are the leads?
100% exclusive. Every lead is delivered to one agent only. We never sell, share, or resell leads. When a lead comes to you, you're the only agent who has it.
What if the leads are bad?
We have a money-back quality guarantee. If a lead has incorrect contact info, is outside your area, or doesn't meet the agreed criteria, you get a replacement lead or a full refund for that lead. No questions asked.
How fast do I get leads?
Leads are typically delivered within 48 hours of generation. After onboarding, most agents start receiving leads within the first week. Volume ramps up as we optimize campaigns for your specific area.
What does it cost?
Pricing varies based on your market, insurance type, and volume. We'll discuss specifics during the availability review. What stays constant: you only pay per qualified lead, and the price is fixed and transparent.
How many agents do you work with per area?
We strictly limit the number of agents per geographic area. The exact cap depends on market size, but the principle is the same: we'd rather deliver fewer, higher-quality leads than dilute quality by oversaturating a market.
Can I pause or cancel?
Yes. There are no long-term contracts. You can pause or stop at any time. We believe the service should earn your business every month — not lock you in.
What's the money-back guarantee?
If a lead doesn't meet our quality standards — wrong contact info, outside your area, not a genuine insurance prospect — you get a replacement or your money back. We track every lead and take quality seriously because our business depends on it.
What insurance types do you cover?
We currently focus on high-demand insurance verticals including life, health, auto, and home insurance. During onboarding, we'll align on which types are the best fit for your practice.
How do I receive the leads?
Leads can be delivered via email, directly to your CRM, or through other integrations depending on your setup. We'll configure the delivery method during onboarding to fit your workflow.
Is there a minimum commitment?
No minimum contract length. We do have a suggested minimum volume to make the partnership viable for both sides, but we'll discuss that based on your market during the review process.
Still have questions?
Check availability and we'll answer any remaining questions during the review.